Bliss × Gofore · Pilot proposal

Europe’s best workplace deserves Europe’s best mental health benefit.

A 90-day employee pilot — culturally-matched care and a Therapist AI Twin for the Gofore crew across Finland and 6 other countries.

HLTH Europe 2026
Top 10 Health Startup in Europe
Raiffeisen Bank
Enterprise client
64% engagement
vs 3–6% industry norm

Prepared for the Gofore People & Culture team

The one gap in Gofore’s people offer

Gofore leads on culture. Mental health support is still mostly reactive.

Gofore is #1 Best Workplace in Finland and #2 in Europe. The culture is strong. The gap is what happens to a crew member at 2am on a Sunday or mid-delivery sprint — when the EAP is closed and their therapist is unavailable.

3–6%
Standard EAP utilisation

Even at culture-led companies. Most crew members register once and never return. The benefit exists but does not reach people in the moment they need it.

26
Cities, 7 countries

Finnish, German, Spanish, Czech, Estonian and more. A crew this international deserves care in every language — not just the default EAP language.

167 hrs
Between sessions

One therapy session covers one hour per week. The other 167 — the delivery sprints, the 2am moments — there is nothing in between.

Great culture brings people in. Proactive mental health support keeps them at their best — and keeps them.

What Bliss does

Human care and AI care — combined. Always on. In any language.

Human care

Practitioners matched by language, culture, and specialism — not just availability.

30+ languages & cultures

Finnish, German, Spanish, Czech, Estonian and more. Every crew member gets support in their own language.

Therapists, psychologists, coaches

Rigorous vetting — application, two interviews, reference letters. Quality over quantity.

Sessions on demand

No referral, no waitlist. Book directly. No friction between need and care.

AI care — the Therapist AI Twin

Every practitioner builds an AI version of themselves. Available 24/7, in the crew member’s language — between sessions and standalone.

Between-session continuity

Picks up where the last session ended. The crew member never starts from zero.

Standalone — proactive, not reactive

Daily check-ins, coping tools, early intervention. No appointment needed to start.

Three paths — crew member chooses

Human only. AI Twin only. Or both — the most effective combination.

64% continual engagement vs 3–6% industry normEnterprise client: Raiffeisen BankHLTH Europe 2026 Top-10

Why Bliss fits Gofore

Same values. Different problem space.

People-first, not policy-first

Gofore targets 90%+ of crew feeling accepted. Bliss adds the support layer that makes it real — not a checkbox EAP, but care that shows up when a crew member actually needs it.

A digitally-native crew

Gofore's crew builds AI for clients every day. They understand and trust the AI Twin immediately. Low adoption friction, high utilisation from day one.

International by design

26 cities across 7 countries. Finnish and German are not the same mental health context. Bliss matches every crew member to a practitioner in their language and culture.

Retention through real care

Top consulting talent has options. A proactive, AI-powered mental health benefit that actually works is a differentiator at hiring and at renewal — and it shows in the data.

Gofore is already #1 on culture. Bliss makes mental health the proof point that backs it up.

The pilot

One market. One cohort. 90 days. One proof point.

Cohort
200–500 crew

Gofore selects the market — Finland recommended as the anchor. Bliss onboards and activates within 2 weeks of sign-off.

Duration
90 days

Hard stop. Outcomes report at the end: continual engagement rate, PHQ-9 / GAD-7 scores, utilisation vs baseline.

What Bliss delivers

Human + AI Twin

Matched sessions in the crew’s languages, plus AI Twin for 24/7 between-session and standalone proactive access.

What Gofore decides

Market + languages

Gofore picks the cohort. Bliss activates practitioners within 2 weeks. Full data to People & Culture at Day 90.

GDPR-compliantEU AI Act limited-risk classificationZero LLM involvement in crisis escalationFull audit trail

One ask

30 minutes with People & Culture.
We design the pilot.

No slides on that call. We go straight to: which market, which languages to activate first, and what the pilot looks like inside Gofore’s people reporting cycle.

Contact
Jona Doda
Founder & CEO, Bliss
jona@bliss.al